Global Views 2004 Public Survey Frequency Table

Global Views 2004 Public Survey [Frequency Table]

Purpose of the Survey
We live in a globalized era where foreign policy is domestic policy and domestic policy is foreign policy. It is an era of globalization where the question of whether to join or resist the restructuring of the international order led by the United States after the 9.11 attacks has become a major domestic issue. This is not a phenomenon unique to Korea. It is a civilizational transition occurring worldwide.

Public opinion surveys cannot help but be sensitive to these changes. Surveys on whether to send troops to Iraq or which candidate to support in the US presidential election are being conducted simultaneously in dozens of countries. This is the reality of pursuing national interests while monitoring the trends of international public opinion, not just domestic opinion.

This is why we must actively participate in public opinion surveys conducted simultaneously on an international scale with identical questions. However, to date, Korean public opinion surveys have tended to be strictly limited to domestic targets and topics. They were like frogs in a well, conducting surveys among ourselves without setting up comparative targets.

The East Asia Institute (www.eai.or.kr) formed its own research team in May 2003 and launched a project to promote a national survey on foreign perceptions on an international level in collaboration with leading global institutions. Strategic partnerships were established with the "Chicago Council on Global Affairs (CCFR)" and Mexico's "Center for Economic Teaching and Research (CIDE)" and "Mexican Council on Foreign Relations (COMEXI)" to jointly plan the survey. The questionnaire was finalized in June 2004 through close consultation with these three institutions, and face-to-face interviews for approximately 150 questions were conducted simultaneously in the three countries over two weeks in July of this year. The interviews in Korea were conducted with the sponsorship of the JoongAng Ilbo. EAI began data analysis and interpretation in August and shared its analytical results with the Chicago Council on Global Affairs in early September.

Survey Design
Target Population: Adult men and women aged 20 and over
Survey Area: Nationwide
Valid Sample Size: 1,000
Methodology: Face-to-face interviews
Sampling Method: Proportionate Quota & Systematic Random Sampling
Margin of Error: ±3.1% points (95% confidence level)
Survey Dates: July 5-12, 2004
Planning Institutions: EAI, JoongAng Ilbo