Global Views 2004 Public Survey Questionnaire

Global Views 2004 Public Survey [Questionnaire]

Purpose of the Survey
We live in a globalized era where foreign policy is domestic policy and domestic policy is foreign policy. It is an era of globalization where the question of whether to join or resist the restructuring of the international order led by the United States after the 9.11 terrorist attacks has become a major domestic issue. This is not a phenomenon unique to Korea; it is a civilizational transformation occurring worldwide.

Public opinion surveys cannot be insensitive to these changes. Surveys on whether to send troops to Iraq or which candidate to support in the US presidential election are being conducted simultaneously in dozens of countries. This is the reality of pursuing national interests while observing trends in international public opinion, not just domestic opinion.

This is why we must actively participate in public opinion surveys conducted internationally and simultaneously with identical questions. However, to date, Korean public opinion surveys have tended to be strictly limited to domestic subjects and targets. They have been like frogs in a well, surveying only among ourselves without setting up comparative targets.

The East Asia Institute (www.eai.or.kr) formed its own research team in May 2003 and launched a project to promote a public opinion survey on external perceptions at an international level in collaboration with leading global institutions. Strategic partnerships were established with the Chicago Council on Global Affairs (CCFR) in the United States and the Center for Economic Teaching and Research (CIDE) and the Mexican Council on Foreign Relations (COMEXI) in Mexico to jointly plan the survey. The questionnaire was finalized in June 2004 through close consultation with these three institutions. Face-to-face interviews for approximately 150 questions were conducted simultaneously in the three countries over two weeks in July of this year. The interviews in Korea were conducted with the sponsorship of the JoongAng Ilbo. EAI began data analysis and interpretation in August and shared the analysis results with the Chicago Council on Global Affairs in early September.

Survey Design
Target Population: Adult men and women aged 20 and above
Survey Area: Nationwide
Valid Sample Size: 1,000 respondents
Survey Method: Face-to-face interviews
Sampling Method: Proportionate Quota & Systematic Random Sampling
Margin of Error: ±3.1% points (95% confidence level)
Survey Dates: July 5-12, 2004
Planning Institutions: EAI, JoongAng Ilbo