2003 Survey of Political and Social Consciousness Questionnaire

2003 Survey of Political and Social Consciousness [Questionnaire]

Purpose of the Survey

Ideology has become a keyword for understanding our society. This trend signifies that it has not only become an essential concept for comprehending domestic politics, economy, society, and culture but also a useful analytical standard in analyzing the external security domain. Accordingly, EAI has been surveying the ideological issues of our society annually since May 2002. The survey aims to achieve two primary objectives. First, to empirically understand the content and standards of ideology within Korean society. Second, to identify the differences and changes in the ideological distribution of public perception resulting from shifts in social realities.

Generally, ideology refers to relatively stable and entrenched value orientations. However, the content of ideology is not fixed but is continuously updated over time and with changes in reality. Therefore, in Korean society, which is experiencing rapid socio-economic changes, the ideological orientations and characteristics embedded in the public consciousness are bound to be variable. This implies that elucidating the ideological characteristics and significance of a society cannot be achieved through a one-off study. This is precisely why EAI has been conducting periodic surveys on political and social public opinion. Researchers have selected approximately ten issues that emerge as ideological conflicts in the political, economic, social, and foreign policy/security domains, and have tracked the changes and causes of ideology over time. To this end, a significant portion of the previously used questionnaire has been retained.

Survey Design

Target Population: Adult men and women aged 20 and above
Survey Area: Nationwide
Valid Sample: 1,006 individuals
Survey Method: Telephone survey
Sampling Error: ±3.1% points (95% confidence level)
Survey Date: May 28, 2003
Sponsor: Hankook Ilbo
Planning and Analysis: EAI